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We’re thrilled to announce a new collaboration between WP Rocket and GoDaddy Website Design Service, a fully managed website design service with ongoing support. As of now, WP Rocket will be included as a default performance plugin on all sites built through GoDaddy’s Website Design Service, which offers professionally designed, fully managed WordPress websites, enabling customers to launch their online presence with confidence regardless of technical skills.
At WP Rocket, our mission is to provide every customer –no matter their coding knowledge– with the easiest and most effective solution to improve website speed. To achieve this, we’ve focused on building a solution that’s not only powerful, but also highly compatible and easy to use in any WordPress environment.
This commitment to broad compatibility is one of the key reasons GoDaddy Website Design Service chose us as their WordPress integration partner. WP Rocket works seamlessly across a wide variety of hosting environments, themes, plugins, and third-party services – and that’s how GoDaddy Website Design Service ensures every site benefits from industry leading performance optimization from day one.
Keep reading to discover the journey that led to this collaboration and what it entails for GoDaddy Website Design Service customers.
The Journey to Our Collaboration
The foundation for our collaboration was laid when GoDaddy Website Design Service started exploring various performance tools to include in their offering.
Their goal was to find the right product that would deliver exceptional value by enhancing customers’ website speed without adding unnecessary complexity. In fact, a successful website is closely intertwined with performance: faster loading times improve user experience, contribute to better search engine rankings, increase conversion rates, and drive business growth.
After evaluating the WordPress performance tool landscape and testing WP Rocket, GoDaddy Website Design Service selected our plugin because it delivers high performance for users while remaining simple and reliable for deployment at scale. Additional factors influenced their decision.
First off, our plugin has earned the trust of nearly 5 million websites, becoming the go-to solution for easy and effective WordPress speed optimization. WP Rocket brand recognition and solid reputation were exactly what GoDaddy Website Design Service was seeking for their users.
Moreover, the GoDaddy Website Design Service team greatly valued our commitment to ongoing product innovation. WP Rocket aims to continue addressing changes in performance standards, such as Core Web Vitals, and meet users’ needs. Staying at the forefront of web performance optimization with powerful and increasingly automated features is crucial to let customers be ahead of online competition.
The cherry on top was our plugin’s extensive compatibility, including built-in mechanisms like dynamic exclusions and inclusions that automatically adapt WP Rocket to any technical requirements. This was particularly important for GoDaddy Website Design Service, as it meant WP Rocket would seamlessly adapt to their technical stack for creating and optimizing client websites. It goes without saying, WP Rocket’s ease of use combined with its powerful features would allow the GoDaddy Website Design Service team to save time while delivering high-performance websites effortlessly.
Our paths crossed with Adam Warner, Field Marketing Director at GoDaddy, during WordCamp Europe. This is when we started a compelling conversation that sparked interest on both sides. Our plan to move forward with a collaboration strengthened during WordCamp US. After several online meetings and technical evaluations with Morgan Nielsen, Director of Website Design Service at GoDaddy, we sealed the agreement in March 2025.
Esther de Cózar, Affiliate Marketing and Partnerships Manager for WP Rocket, says:
This experience highlights the great value of WordCamps as networking opportunities that can lead to meaningful business collaborations. These events provide the perfect environment for exploring collaborations, exchanging ideas, and building relationships that benefit the entire WordPress ecosystem.
What This Collaboration Means for GoDaddy Website Design Service Customers
This collaboration delivers tangible benefits to the GoDaddy Website Design Service customers who want to launch a new site. This service provides a comprehensive solution that handles everything around the entire website creation, from initial design to the installation and configuration of key tools, including WP Rocket.
The GoDaddy Website Design Service team will set up WP Rocket in the customers’ dashboards, ensure that all websites are optimized for performance from the moment they go live, and serve as the point of contact for any questions regarding the plugin.
Morgan Nielsen shares their view:
Our focus is on giving our customers the best possible experience, and WP Rocket helps optimize sites for world-class speed and performance. Working with companies like WP Rocket ensures that our customers can focus on running their business while we focus on delivering them great websites.
Agathe Medvedieff, VP of Marketing for the WordPress Ecosystem, adds:
We’re delighted to welcome GoDaddy Website Design Service as an integration partner. This integration represents a perfect synergy of our expertise. We’re on a joint mission to make the web faster by creating a seamless experience where performance optimization happens automatically. GoDaddy Website Design Service customers can now focus on their business growth while their websites perform at peak efficiency.
Wrapping Up
We’re thrilled that GoDaddy Website Design Service has become an official WP Rocket reseller. This collaboration adds to our existing ones, including those with Rocket.net, WooCommerce, and hosting.com, which recently became official resellers too.
These collaborations reflect our commitment to making website performance optimization accessible to everyone, regardless of their hosting environment.
We look forward to a long and fruitful relationship with GoDaddy Website Design Service and to continuing our mission of improving website performance across the WordPress ecosystem.
Stay tuned for more exciting developments as we continue to expand our collaborations!